Browsing by Subject "Firm Size, Commercial Bank Competitiveness, Banking Industry, Profit Maximization"
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The Assessment of the Effect of Firm Size on Competitiveness of Commercial Banks in Kenya
(Journal of International Business and Management, 2021-01-14)Over the past few decades, Kenya’s banking industry has been experiencing several challenges and upheavals. Thus, it is worth exploring the business strategies that banks adapt to survive and remain competitive in the ...