Browsing School of Information, Communication and Media Studies by Issue Date
Now showing items 81-100 of 104
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Influence of social media on public relations practice in Kenya’s banking industry: a study of chase bank Kenya limited
(2020-11)The banking industry in Kenya is crowded, and these banks offer similar products, pushing banks into cutthroat competition to entice customers. Social media platform offers these banks an effective platform to make their ... -
Blended teaching and learning journey: Implementation in higher education institutions in Kenya
(Journal of Emerging Technologies (JET), 2021)Education, like all the other sectors, was impacted significantly by the COVID-19 pandemic. In a report by UNESCO, in 2020 alone, learning for more than 1.7 billion children in over 188 countries was disrupted. This forced ... -
MEANINGS OF EMERGING DISCOURSES FROM KENYAS’ AINSTREAM PRESS MEDIATIZATION OF SINO-KENYA RELATIONS
(Journal of Advance Research in Social science and Humanties, 2021)Theoretically, the Kenyan press tends to be superficial in mediatizing Sino-Kenya relations. It is important therefore that the Kenyan mainstream press goes beyond the superficial mediatization of events on Sino-Kenya ... -
Myths and Misconceptions on Covid-19: ‘Congo Check’ and ‘Talato’ Verification Experiences
(2021-03-31)Despite the challenges of connectivity and the digital divide that persists in Central Africa, an increasing number of citizens is engaging and interacting in social networks for fulfilling their informational needs. In ... -
Exploring the thin line between misinformation and facts in the era of COVID-19 in selected border counties of Kenya
(2021-04-18)Introduction: Information seeking behavior of the affected populations during a pandemic is believed to significantly influence the way the population manages the epidemic and curb its spread. This study sought to identify ... -
An Assessment of Audience Participation in Community Radio Programing, Production and Content Delivery: The Case of Togotane FM in Kenya
(THE INTERNATIONAL JOURNAL OF HUMANITIES & SOCIAL STUDIES, 2021-05)This study was underpinned by the democratic participant theory, which avers that audience participation in radio programing, production and content delivery plays a key role in awareness creation. The study applied the ... -
An Assessment of Audience Participation in Community Radio Programing, Production and Content Delivery: The Case of Togotane FM in Kenya
(THE INTERNATIONAL JOURNAL OF HUMANITIES & SOCIAL STUDIES, 2021-05)This study was underpinned by the democratic participant theory, which avers that audience participation in radio programing, production and content delivery plays a key role in awareness creation. The study applied the ... -
An Assessment of Audience Participation in Community Radio Programing, Production and Content Delivery
(2021-05-05)This study was underpinned by the democratic participant theory, which avers that audience participation in radio programing, production and content delivery plays a key role in awareness creation. The study applied the ... -
Effectiveness of communication strategies in life skills education for underage pregnancy prevention: a case of Rongo sub-county secondary schools
(INDIAN JOURNAL OF APPLIED RESEARCH, 2021-08)This study evaluated the effectiveness of communication strategies in life skills education for underage pregnancy prevention in public secondary schools in Rongo sub-county. The rationale behind this study was that, ... -
Communication messages for promotion of tourism in homabay county
(INDIAN JOURNAL OF APPLIED RESEARCH, 2021-10)This paper presents an assessment of the relationship between communication messages and tourism promotion. Homabay county located in Kenya's western tourists circuit is rich in tourists' attractions but continue to receive ... -
Leveraging cloud computing for improved health service delivery: Findings from public health facilities in Kisumu County, Western Kenya-2019
(Learning Health Systems, 2021-12-22)Introduction: Healthcare delivery systems across the world have been shown to fall short of the ideals of being cost-effective and meeting pre-established standards of quality but the problem is more pronounced in Africa. ... -
Effects of working capital management on profitability among manufacturing and allied firms listed on Nairobi securities exchange, Kenya
(2022)The study sought to assess the effects of working capital management on profitability among manufacturing and allied firms, Kenya. Moreover, specific objectives of this study are to: determine effect of Average Collection ... -
Issues to consider when applying indigenous medical knowledge to provide healthcare by county governments in Kenya
(Regional Journal of Information and Knowledge Management, 2022-12)Rationale of Study – This study explores issues that should be considered in implementing IMK in providing quality healthcare by county governments in Kenya. The study’s specific objectives were to determine different ... -
Data Privacy, Conceptual Framework for IoT Based Devices in Healthcare: A Systematic Review
(East African Journal of Information Technology, 2023)With the rollout of the Fifth-Generation network, more Internet of Things (IoT) devices tend to increase, which increases the amount of data being shared by the devices. It is complex to secure data transmission and ... -
Use of Whatsapp Messaging in Enhancing Public Participation in the Budgeting Process: A study of Migori County Government
(International Journal of Professional Practice (IJPP), 2023-02-02)Globally, the use of WhatsApp messaging has gained power. Just like many social media platforms, WhatsApp provides a platform for the instantaneous sharing of information. Many people in Migori County have not been ... -
Establishing Community and School Libraries: African Library Project Experience
(Emerald Publishing Limited, 2023-06-02)Purpose This paper aims to disseminate the lessons learned from the African Library Project (ALP), which has worked in collaboration with more than 1,500 partners to stock 3,762 community and school libraries in 13 African ... -
Prioritizing Personal Data Protection in Insurance Organizations: A Review
(Journal of Information Security and Cybercrimes Research, 2023-06-22)This literature review focuses on the importance of prioritizing personal data security in insurance organi zations in the context of Web 2.0 and the fourth industrial revolution. With the increasing use of digital trans ... -
An Investigation of the Causes of Conflicts between Teaching Staff and Principals in Public Secondary Schools in Rachuonyo South Sub-County, Kenya
(East African Journal of Education Studies (EAJES), 2023-07-16)Communication is the nervous system of an organization, and its success depends very much upon the coordinated efforts of people working at different levels to achieve a common goal. Conflict, on the other hand, is an ... -
Influence of TV News Talk Shows on Female Student’s Participation in Politics: A Case of Rongo University, Kenya
(International Research Journal of Rongo University (IJORU), 2023-10)TV News Talk Shows are powerful media programs that can frame the way people perceive and think of society. The content of these talk shows creates, perpetuates narratives and influences how we consider men's and women's ... -
Transformative Technologies in E-learning: Augmented and Virtual Reality in Elearning. a Systematic Literature Review
(International Research Journal of Rongo University (IJORU), 2023-10)This systematic literature review aims to explore the transformative potential of augmented reality (AR) and virtual reality (VR) technologies in the context of eLearning. The study provides an overview of the current ...